Workout Overview

Marketing candidates is fantastic. Candidates are our product and if we don't showcase our product to the market, how's anyone ever going to know the stock that we've got in our shop?!

Though when done badly, we turn into a door-to-door salesperson that's pressuring clients into buying people. 

Whilst specking out candidates can work for business development, what we're going to do in this Workout is help you understand WHY it works and HOW to do it well, but also how to do it badly.

Learning Objectives

The knowledge you will you learn and the skills you will practice during the Workout.

  • Understand the purpose of candidate marketing in the business development process

  • Able to choose the best candidate to take to market

  • Able to market a candidate over email

  • Able to market a candidate over the phone

  • Able to market a candidate over video

Course curriculum

  • 1

    Market Your Candidates