Key Features

  • 8 week training program with weekly webinars to support your success

  • Relevant to the current situation we are all facing

  • Practical exercises to help you put theory into practice

  • Access to recruitment coaches to answer your queries and questions along the way

  • Free access to the Daily Stand-up

Why our online training works

  • Live webinars

    Attend live webinars where you can ask Alan questions and get deeper insights on the topics most important to you.

  • Online support from a coach

    This is more than self-service training. Alan will be online to help answer your questions and tackle your challenges, putting theory into action.

  • Learning from others

    The Recruiting Gym is a community and in this series of webinars, everyone has been in the same situation, so you gain support from others as well.

  • Documents and downloads

    The webinars will be supported by online training that will include additional videos, quizzes and documents to be downloaded and utilised in the business.

Course curriculum

  • 2

    Course warm-up

    • Course Warm-Up

    • Contribute

    • Our Culture

    • Missions and Challenges

    • Set Goals

  • 3

    Live webinars and playbacks

    • 1. Business Development Strategy

    • 2. Mapping Your Market

    • 3. The First Digital & Phone Approaches

    • 4. Objection Handling

    • 5. Market Your Candidates

    • 6. Industry & Company Questioning

    • 7. Recruitment Centric Questioning

    • 8. Working With Internal Recruitment Teams

  • 4

    Business Development Strategy

    • Introduction: Business Development Strategy

    • Component of Your New Business Development Sales Funnel

    • Your Niche Affects Your Marketing Strategy

    • Your Niche Affects Your Marketing Strategy Worksheet

    • Have a Marketing Mindset

    • Build Relationships of Influence

    • A Confident Value Proposition

    • Learn What Your Customers Want

    • Challenge: Know Your Customer

    • Webinar: Business Development Strategy Round Up

  • 5

    Mapping Your Market

    • Introduction: Mapping Your Market

    • Bulding Your Networks

    • Organising Your Market Intelligence

    • Types of Market Intelligence

    • Market Intelligence from Social Media

    • Market Intelligence in Your CRM

    • Market Intelligence From Candidates

    • Webinar: Mapping Your Market - Round Up

    • Challenge: Map Your Market

  • 6

    The First Digital Approach

    • Introduction: The First Digital Approach

    • Pro's and Con's of a Digital First Approach

    • Pre-Approach Research

    • Structuring A Digital Approach

    • How and When to Follow Up On Messages

    • Messaging Prospects on Linkedin

    • Messaging Prospects via email

    • Challenge: The Digital Approach

    • Webinar: The Digital Approach Round Up

  • 7

    The First Phone Contact

    • Introduction: The First Phone Contact

    • Challenge: The First Phone Contact

    • The Pro's and Con's of Phone First Approach

    • Structure of a Marketing Phone Call

    • Mentally Preparing For a Phone Call

    • Preparing for a Marketing Phone Call

    • Planning Your Opening

    • Using References for Business Development

    • Engaging With Lapsed Clients

    • Recognising The Little Wins

    • Webinar: Making Phone Calls Round Up

  • 8

    Objection Handling

    • Introduction: Objection Handling

    • Objection Handling Mindset

    • How to Handle One-Way Objections: Objection Handling

    • Handling Two-Way Objections

    • We Have An Internal Recruitment Team: Objection Handling

    • We Have A Preferred Supplier: Objection Handling

    • We Have a Hiring Freeze: Objection Handling

    • No Budget For Recruiters: Objection Handling

    • Challenge: Objection Handling

  • 9

    Market Your Candidates

  • 10

    Industry-Centric Questioning

    • Introduction: Industry-Centric Questioning

    • Why Industry Knowledge Helps Your Success

    • Industry Insights to Initiate Relationships

    • Using Industry Insights to Nurture Existing Relationships

    • Using Industry Insights To Build Your Profile

    • Sharing Insights Through Linkedin Direct Messaging

    • Industry Centric Questioning Challenge

  • 11

    Company-Centric Questioning

    • Introduction: Company-Centric Questioning

    • What Company Knowledge Do You Need to Collect

    • Gathering Market Intelligence From Candidates

    • Using Company Insights To Warm Up New Approaches

    • Using Market Insight to Nurture Existing Relationships

    • Using Annual Reports to Improve Business Development Conversations

    • Company Centric Questioning Challenge

  • 12

    Recruitment Centric Questioning

  • 13

    Working With Internal Recruitment Teams

    • Introduction: Working With Internal Recruitment Teams

    • Understanding the Role of Internal Recruiters

    • How Internal Recruitment Teams Prioritise Vacancies

    • How Internal Recruiters Are Targeted

    • Internal Recruiters Are Your Peers

    • An Interview With An Internal Recruiter

    • Internal Recruiting Teams Challenge


360 Recruiter Coach

Alan Clarke

Over 8,500 Recruiters, Managers and Business owners across 16 countries have benefited from my training. I work with Recruiters across a range of market specialists and levels of Recruitment.

I am a believer in the ‘mind body link’ and therefore endeavour to keep myself in shape both physically and mentally. This comes across in my training as I aim to get individuals and businesses ‘fit for purpose’.

My greatest pleasure is when I hear about the successes as a result of people applying what they have been taught – priceless!

Next intake

Available to all 360 Recruiter Zone delegates as part of their bundle

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