Workout Overview

A Recruiters business development strategy is a cornerstone of their success.  

An effective strategy will help a Recruiter get the most from every piece of business development activity they perform.  

This course will help a Recruiter develop a personalised strategy based on their market niche and the needs of the Clients and Candidates they work with.

Learning Objectives

The knowledge you will you learn and the skills you will practice during the Workout.

  • Feel more confidence towards proactively building new client relationship

  • Understand the different stages of your fee generation funnel

  • Learn how to create your own volume and effectiveness of activity metrics

  • Define your CORE market specialism and how it impacts your business development strategy

  • Learn more about what your customers need and want from your service

  • Build a value proposition that enables you to differentiate yourself from other agencies

Workout Topics

  • 1

    Welcome to the Course

    • How to use this course

    • Before we begin...

  • 2

    Business Development Strategy

    • Introduction: Business Development Strategy

      FREE PREVIEW
    • Components of Your New Business Development Sales Funnel

    • Your Niche Affects Your Marketing Strategy

    • Your Niche Affects Your Marketing Strategy Worksheet

    • Have a Marketing Mindset

    • Build Relationships of Influence

    • A Confident Value Proposition

    • Learn What Your Customers Want

    • Challenge: Know Your Customer

  • 3

    Webinar Playbacks

    • Webinar: Business Development Strategy Round Up

    • Business Development Strategy in a Crisis

    • How to create a successful inbound marketing strategy

  • 4

    More resources for you

    • More resources for you